Woodward – But Your Kids Are Gonna Love It (Realized)

Woodward, on their second LP, the defensively titled But Your Kids Are Gonna Love It, appear to hail from Anytown, USA. The songs, generally, are neither good nor bad; neither engaging nor uninteresting. The band appears to be committing the crime of being generic. Power chords, electric guitar solos, keyboards, vox in multiple harmony, bass protuberant: this is the strain of rock n roll that does not roll. “Did I?,” for example, tears along nicely musically, but – and it took a while to be aware of this – the vocals, with exuberance, are so high atop the mix and writing of the material itself that there is no room to roll. To swagger. Imagine a calm, lounging, subdued vocal floating beneath this song’s admittedly rocking verses. The contrast in my imagination is sublime.
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